Well-dressed nails have always fascinated me: they represent for me a prominent element of every person's appearance.
I like to think of them as an ever new opportunity to express ourselves with style and elegance.
RobyNails is a company based in Milan, with exclusive production laboratories, specialized in professional products for nails: gel, nail polish and gel polish. The mission of RobyNails is to develop products and application techniques that best facilitate the work of professionals in the nail world. Produced in its exclusive laboratories, The Original Gel System is today considered one of the most advanced systems in the professional nail business. Thanks to the wide distribution network, RobyNails products are available in many cities both in Europe and abroad.
The innovative formulations, exclusively developed by RobyNails laboratories, respect natural nails and ensure perfect and long-lasting extra shine results.
Research and development are continuous and have a unique goal: to ensure high quality and precision results for professionals, in ever faster times.
Thanks to the extensive experience in the production of gels, RobyNails is always at the forefront in the development and launch of new products for the nail beauty.
Constant update is essential: RobyNails represents a reference point for classroom training, workshops, videos. Thanks to the technical assistance we provide all the clarifications and answers necessary for the correct use of the products and the different working techniques.
At the heart of RobyNails, passion and creativity are combined with the use of the most advanced technological research and extensive international experience.
For a mix of ingredients to be discovered...
Roberta, President and founder, has created the RobyNails brand in 1999. Thanks to her passion and innate creativity, she has allowed the company to become a reference point in the nail and beauty industry. Not a day goes by without a new idea, a hint for the production laboratory, a new color to develop, a new technique to propose, constantly confronting the world of nails that she loves so much.
Stefano, General Manager, worked for several years in management consulting (Deloitte Consulting, Roland Berger Strategy Consultants and Fashion Venture Funds in Milan, London and New York) before moving to the exciting world of beauty. He has contributed to the growth of RobyNails worldwide and is passionately committed to the continuous development of the company. Stefano holds a Bachelor Degree and Master of Science in Management Engineering from Politecnico of Milan and an MBA from the London Business School.